HOUSE OF FAIRYTALES
Hans Christian Andersen Museum
Hans Christian Andersen was a Danish writer. Although a prolific writer of plays, travelogues, novels, and poems, Andersen is best remembered for his fairy tales. He was born in a charming neighbourhood in the historic centre of Odense, where his birth house is still preserved and attached to it, a museum and a public garden.
The challenging assignment calls for a substantial enlargement of both garden and museum. Our answer was to cover the whole site with a large Fairytale Garden, and to put under it most of the new museum: The House of fairytale.
The Fairytale Garden
It is inspired by Andersen's fantasy world, while the medicinal plants and trees to be used are drawn from the memory of the site, where an old apothecary garden once stood. It is composed by a forest, a pond and a paper cut shaped flower beds.
Interplaying with the physical garden, a virtual layer, accessible through all smart mobile electronic devices, offers an additional gateway to Andersen's imaginary world, and to the history and present of the site.
Paper cutting, one of the Andersen's favourite art forms, provides the strategy through which The House of Fairytales and the Fairytale Garden are brought into a symbiotic relation: The ground is cut and modelled , and through the biggest cut, the garden let us in. Here we find the entrance lobby, the café, and the shop, all broadly opening towards the garden. From the lobby, through a huge light shaft. we take a slide down into the Fairytales World. There, through an immersion, state-of-the-art ad didactic experience, we discover the most famous fairytales. From them, we learn about their author's life and work.
A big lift takes us up then, and we enter into the Treasure World, where we can get to know Andersen closer, visit his birth house and interactively discover the jewels of his literature and artworks.
In order to engage the visitors, we propose to provide them with a small interactive exploration kit: The Tinderbox. It contains interactive objects that trigger experiences in each of the tales featured in the Fairytales World. The shape of each object is inspired by a key object present in each tale.
Together, the House of Fairytales and The Fairytale Garden take us on a wonderful journey into the fantastic and the profound universe of Hans Christian Andersen's imagination.
Location Odense, Denmark
Status Ideas competition
Authors Balbina Mateo, Eberhard Schmidl, Andrés Lupiáñez, Honorata Grzesikowska, Joan Gallego, Eduard Balcells, Marcos Ruiz de Clavijo, Sara M. Huntingford, Inma Subias
Collaborators Noèlia Asensi, Marina Esmeraldo